LUXURY COLLECTION
Luxury Collection is Finland’s largest importer of luxury and supercars. The company’s specialties include Lamborghini, Maserati, McLaren, Porsche, Bentley, and Aston Martin.
A luxurious shop-in-shop concept in a department store
We delivered a luxurious shop-in-shop space solution for the luxury car importer Luxury Collection at the Stockmann department store in Helsinki. The shop-in-shop space was designed to reflect the brand’s image of luxury and quality.
The shop-in-shop space solution was implemented with dark glossy surfaces, high-quality backlit elements, and gallery-style spatial design. Attention was paid to the finishing of every detail to create a sophisticated atmosphere.
The shop-in-shop was on display for a total of three months. Midway through the exhibition period, the car was changed from a Maserati to a Ferrari.
Visuals
- Dark, glossy, and high-quality surface material selections.
- Meticulous finishes in every detail.
- Mirror-finish embossed letter logos.
- High-gloss laminate flooring.
Technology
- LEDskin display integrated into the front panel.
- High-quality backlit printed fabrics.
- LED light strips on the stand panels and sales counter.
- Lockable storage space.
